US price cuts for RIM’s playbook tablet have followed through quickly in the UK
UK retailers have dropped the price of the BlackBerry PlayBook to £169.
This follows a price cut in US markets to $299 (£192) for the top of the range model, where previous prices for an entry level device were $499 (£320).
This is not the first price drop for the tablet. In September, US PlayBook prices were reduced followed by a UK price drop in October, where PlayBook prices were cut by £150 across all models, with the 16GB device falling from £400 to £250.
This new price drop raises concerns about the future of the device, which has failed to perform in the market and resulted in RIM taking a financial hit from the PlayBook.
The device is due for a major software update in February, but with current speculation over the future of RIM’s leadership and the company as whole, this price cut hints at stormy weather ahead.