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Online retail sales soar in October

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Christmas set to bring more profitable presence

Online retail is showing “solid growth” with British shoppers spending £6.7 billion online during October 2012.

That’s the findings from the latest IMRG Capgemini e-Retail Sales Index, which has said the figures for last month show a year-on-year growth of 14 percent and a five percent increase on September.

The gifts sector was identified to leap by 62 percent from September as Christmas shopping got underway, while m-commerce was also said to see a boost of 261 percent year-on-year growth with IMRG predicting that 20 percent – around £1 billion – of orders would be purchased via a mobile this Christmas.

And there was more good news with the organisation predicting that £4.6 billion would be  spent online during two-week Christmas shopping peak. This figure was 15 percent up on the same period last year.

In terms of specific sectors, October was a positive month for year-on-year growth in the clothing sector, which stood at a solid 12 percent and recorded an average spend of £60 – the highest in over two years and prompted by the chilly spells .

The electrical sector saw the strongest year-on-year growth at 14 percent since July, a result of the release of the iPhone5 at the end of September.