EMC’s VCE is moving into the heart of London’s Tech City

Dell/EMCIT Trends
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EMC subsidiary VCE is moving into offices in London’s Old Street to play startup amid Shoreditch disruptors

EMC’s converged infrastructure subsidiary VCE is doubling down on a dose of hip by moving into new offices in the heart of London’s Tech City.

VCE will be migrating across London into the old offices of EMC/VMware spinoff Pivotal Software “within the next few weeks”, as Pivotal moves into a larger office across the road due to its growth in the UK.

A VCE employee told ChannelBiz sister title TechWeekEurope that the move comes as the company increasingly tries to act like a startup, and hopes being in the heart of London’s trendy tech scene will inject its employees with a burst of startup enthusiasm.

Tech City Startup Hipster ShoreditchThe source told TechWeekEurope that VCE prides itself on the diversity of its staff in the UK, and that the move from its current offices in Finsbury Circus to Old Street will drop VCE into the centre of London’s disruptive fintech scene.

VCE moved into its City of London Finsbury Circus offices in February 2012. But another employee, who works at EMC, told TechWeekEurope: “Pivotal is moving to a bigger office and VCE is moving into Pivotal’s office. We announced Pivotal moving into that [Old Street] office three years ago, and said ‘right, this is going to be a $100 million investment, the whole 9 yards’, but they [Pivotal Software] have outgrown it.

I think the VCE guys are going to have a brilliant new office right in the heart of Shoreditch. Tech City is such a hub of interesting stuff going on.”

VCE, founded in 2009, announced earlier this week that its converged infrastructure offerings will now be part of Dell’s complete Hyper-V package. Upcoming owner Dell, which is acquiring EMC, now boldly claims it has the industry’s broadest range of kit, adding VCE’s VxRail Appliance Family, VCE VxRack Node and VCE VxRack System 1000 FLEX to its wares.