Channel Strategy

AppDirect offers Google Apps for Work to CSPs, VARs and MSPs

AppDirect has announced the availability of Google Apps for Work in its AppDirect cloud services catalogue. Cloud service providers, value-added resellers (VARs) and managed service providers can now easily sell Google’s full suite of cloud-based productivity and collaboration software through the AppDirect platform.

Agosto, a Google for Work Tier 1 Premier Partner, will be one of the first to offer Google Apps for Work licenses through the AppDirect platform to its customers—which include Groupon, Jaguar Land Rover and the US Library of Congress, among others.

A Google for Work partner since 2007, Agosto has become one of Google’s top partners. With AppDirect, Agosto and other cloud service providers can give their customers the ability to make self-serve Google Apps for Work purchases, such as adding more seats.

End users can also purchase domain names in the purchase flow and manage all of their app subscriptions through AppDirect’s unified billing, single sign-on and access management capabilities. AppDirect will also enable cloud service providers to offer 24/7 technical support for Google Apps for Work through AppDirect’s white label support services.

Since our founding, AppDirect’s mission has been to help businesses find, buy and manage the software they need to thrive,” said Daniel Saks, Co-CEO of AppDirect. “As one the fastest growing set of business applications in the world, Google Apps for Work presents cloud service providers like Agosto with a tremendous opportunity to help millions of businesses be more productive.”

We’ve had great success helping our customers Go Google,” said Aric Bandy, president of Agosto. “Working with AppDirect will help us expand our reach even more and provide our customers with a seamless self-service way of buying and managing the cloud services that help them collaborate and get more done.”

@AntonySavvas

Antony Savvas

York, UK-based Antony Savvas has been a technology journalist for 25 years and has expertise in all major areas of enterprise and consumer IT. He has worked for a number of leading technology magazines and websites and his work is syndicated across the internet. He also undertakes corporate work for some of the world's leading technology companies.

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