Channel Strategy

Arrow and intY latest CSPs to join Microsoft cloud programme

Microsoft has signed another two CSPs to its rapidly growing Cloud Solution Provider Programme. Both Arrow Electronics and intY have joined the programme.

The programme is designed to strengthen customer relationships and expand cloud sales opportunities. Arrow will leverage its global base of value-added resellers and managed service providers to sell Microsoft Azure, Office 365, Enterprise Mobility Suite and Dynamics CRM Online subscriptions in the US and Europe.

Arrow says it will grow its sales of Microsoft cloud services through value-added services delivered globally to the channel, including cross-vendor solutions, go-to-market playbooks and cloud assessment-migration toolkits – in addition to billing and support services.

Arrow said it is well positioned to drive growth in cloud solutions through its channel relationships in the enterprise data centre, which includes leveraging ArrowSphere, Arrow’s cloud marketplace and enablement platform.

Arrow’s value-added services enable our resellers to grow hybrid cloud solution sales to their enterprise customers,” said Steve Robinson, vice president of Arrow’s global cloud business. “As a Microsoft Cloud Solution Provider Programme partner, Arrow is well positioned to provide and enable a range of Microsoft cloud solutions through our channel partner community.”

Phil Sorgen, corporate vice president, Worldwide Partner Group at Microsoft Corp, said: “By joining the Microsoft Cloud Solution Provider Programme, partners will deepen customer relationships and expand business opportunities in the cloud.”

intY has also announced it participation. intY says it will now own the complete customer lifecycle, allowing it to easily sell Office 365 plus additional Microsoft services, helping customers take advantage of cloud services by owning the entire billing process and directly managing support.

 “We are extremely excited about the opportunity that we can bring to the channel by becoming a Multi-Tier Distributor under the Microsoft CSP Programme”, said Craig Joseph, chief operating officer at intY.

The combination of Office 365, Azure, EMS, Intune and Dynamics CRM Online, plus our provisioning portal CASCADE, make a compelling proposition for channel partners to take to market. Partners can also sell via a one or two tier model giving extra flexibility and choice.”

@AntonySavvas

Antony Savvas

York, UK-based Antony Savvas has been a technology journalist for 25 years and has expertise in all major areas of enterprise and consumer IT. He has worked for a number of leading technology magazines and websites and his work is syndicated across the internet. He also undertakes corporate work for some of the world's leading technology companies.

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