360insights announced today that Forrester Research named the company in its Now Tech: Channel Incentives and Program Management Q1 2019 Report – including the global channel incentives leader among large channel incentive providers. Authored by principal analyst Jay McBain, the report is an overview of 21 channel incentives and program management providers.
“Our goal from the beginning was to produce a modern SaaS platform that would dramatically improve channel incentives. Our platform provides a more comprehensive, turnkey approach to managing incentive programs,” said Jason Atkins, founder and CEO of 360insights. “Being recognized by Forrester among channel incentive and program management providers is rewarding for our entire 360insights team as we continue to build best-in-breed solutions for our customers.”
Forrester’s Report specifically cites 360insights among the “Horizontal channel software tools” functionality segment– covering the entire partner journey, from strategy to reporting (and everything in between).
360insights’ leadership position is attributed to its Channel Success Platform™ – the first truly integrated software-as-a-service (SaaS) solution enabling brands to optimize their channel incentives investment. Fueled by data-driven technology, 360insights’ Channel Success Platform™ optimizes incentive activities and maximizes ROI by putting customers in control, with a consolidated view of all channel programs.
360insights is a global sales incentives leader offering consumer rebate processing, SPIFF programs, MDF & co-op advertising, sales allowances, volume incentive rebates and channel analytics. The company’s Channel Success Platform™ is the first truly integrated software-as-a-service solution enabling brands to optimize their channel incentives spending. Based in Whitby, Ontario, the company serves over 150 of the world’s top brands and has expanded to have operations around the USA and UK. For more information, visit www.360insights.com.