Drips, the founders of Conversational Texting®, today announced the expansion of its footprint in the healthcare market through key partnerships with some of the largest healthcare payers, one of the largest durable medical equipment providers, and a Fortune 500 healthcare service provider.
By leveraging Drips’ conversational AI platform, these organizations now have the ability to hold two-way, humanized conversations at scale through the SMS channel. Partnering with Drips has enabled them to grow membership bases for Medicare products, retain Medicare members at risk of losing coverage, drive payments and close patient care gaps.
“All of the verticals we support are important, but those in the healthcare industry, specifically, need to reach their members promptly to communicate important information that could impact people’s health and well-being,” said Aaron Christopher (A.C.) Evans, Drips’ CEO. “Our clients can more effectively engage with their audience to provide critical updates on their insurance policies before they lapse, encourage members to enroll in care plans for chronic illnesses, schedule health risk assessments, and more.”
With the rise of texting being the most preferred form of communication, adoption of SMS technologies across various industries has steadily increased over a short period of time, and the healthcare industry is no exception. Forward-thinking technology, like Conversational Texting®, is shaping the way the healthcare organizations communicate with their members to better align with consumer preferences. These companies are choosing to partner with Drips because of their thought-leadership in the space and historical track records of working with large insurance carriers.
Drips supports clients in multiple industries including auto, home and life insurance, financial services, homes services, and more. In each of these verticals, Drips empowers brands to drive conversations during moments that matter.
“One of the things that set Drips apart from other offerings in the market is our ability to capture intent,” said Evans. “When you ask questions in a human way, you end up getting human responses that give you valuable insight into your audience. Data like this is essential to helping organizations in any industry make valuable connections with their audiences to improve their communications and engagement.”
The Drips AI-powered platform enables brands to engage with their audiences through Conversational Texting® and scheduled calling. Backed by a proprietary natural language processing model, Drips leverages human-like messaging to break through the noise, capture intent, and drive meaningful outcomes. With more than half a billion conversations handled to date, our AI is constantly improving. More than 3.5 billion touchpoints have gone through the Drips platform. The platform offers an open API allowing clients to integrate with any CRM, marketing automation system, dialer, or call center platform. Learn more at www.drips.com or connect via LinkedIn, Twitter, Instagram, or the Drips blog.