Press release

Embed Digital Launches Hassle-free Digital Menu Controller Software for Restaurant Menu Boards

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Sponsored by Businesswire

Embed
Digital
, leader in turnkey digital signage and software, today
announced the launch of its Digital
Menu Controller (DMC) software
. This breakthrough technology is the
digital signage industry’s first solution built specifically for
non-technical users who want to make hassle-free, real-time changes to
text and data on digital menu boards. No third party or technical
training needed.

Now restaurant operators can log into their digital signage system from
anywhere in the world on the device of their choice to instantly update
menu prices, item names and descriptions. They can also hide or add
items, mark items as sold out and change listing order and combinations.

Constructed as a modern API solution that is lightweight yet robust,
Embed Digital’s DMC software is operating system agnostic and works with
all media players and SoC digital signage displays that support standard
HTML5 content. Embed Digital provides its Digital Menu Controller as a
SaaS solution. Hosted in the cloud on AWS or Microsoft Azure, it can
also run on a local server in any location.

Embed Digital’s CEO, Mike Sisco, explained, “We built our Digital Menu
Controller software for quick serve and fast casual restaurants whose
bottom lines could benefit from real-time digital menu control. Now they
can instantly edit a menu item to stimulate sales or change menu pricing
to defer food cost variances. This kind of responsive marketing and
pricing is one of the most effective ways to cut costs and boost
revenue, but implementation has been a painful process for non-technical
users who don’t have time for workarounds or clunky apps that have been
retrofitted to do this. With our Digital Menu Controller, digital menu
boards are now flexible enough to help restaurants boost their bottom
line every day without hassle.”

To make its new Digital Menu Controller software even more
user-friendly, Embed Digital partnered with ParTech, Inc. (PAR), a
leading global provider of point of sale solutions to restaurants and
retailers, and a wholly owned subsidiary of PAR Technology Corporation
(NYSE: PAR). This partnership allows Embed Digital’s new Digital Menu
Controller software to seamlessly integrate with PAR’s Brink POS®
software, eliminating the need for a separate Digital Menu Controller
application.

Embed Digital is already bringing this next generation of digital
signage control to digital menu boards nationwide. Early customer Jim
Tselikis, Co-Founder of Cousins Maine Lobster, commented, “Embed
Digital’s new Digital menu Controller software is a game-changer for us.
We have 35 food trucks on the road across the country, and in the
ever-changing food truck environment, having adaptable signage to meet
the needs of varied services and menus is a real asset for our franchise
system. Embed Digital’s streamlined, hassle-free solution gives us
real-time control over menu details and prices without a third party or
technical training. We’ve since expanded Embed’s digital signage
solutions into our franchised brick & mortar restaurants as well.”

Restaurants interested in exploring Embed Digital’s turnkey digital
signage solutions, including its new Digital Menu Controller, can meet
CEO Mike Sisco and his team at the National Restaurant Association Show
2019 in Chicago, May 18-21. They will be demonstrating their products in
Booth 5560.

About Embed Digital

Embed
Digital
is the leading provider of turnkey digital signage solutions
that help restaurants, retailers, hospitality businesses, and event
venues turn static signage into rich media information and marketing
systems that drive revenue and customer satisfaction. Through
best-in-class design, installation and management services, Embed
Digital delivers the most reliable, flexible and user-friendly digital
signage systems in the industry. Embed Digital signage systems running
on Samsung’s MagicInfo Premium CMS enjoy system up times of over 99%,
even when internet access is unavailable or spotty. Embed Digital also
provides the industry’s most streamlined, hassle-free way to instantly
change text and data on digital signage, without a third party or
technical training, through its Digital
Menu Controller (DMC) software
. To learn more about Embed Digital
signage solutions, visit embeddigital.com.