Press release

ERI to Team with the Broadway Green Alliance to Responsibly Recycle E-Waste at NYC Event

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ERI, the nation’s leading recycler of electronic waste and the world’s largest IT asset disposition provider and cybersecurity-focused hardware destruction company, will once again team up with the Broadway Green Alliance (BGA) for the annual free winter e-waste drive for the theatre community and its fans.

The e-waste collection drive will take place on Wednesday, January 22 from 11:00 a.m. – 2:00 p.m. in the Breezeway located outside of the Minskoff Theatre (200 W. 45th Street). All Broadway shows, theatres, industry members, and theatre-goers and fans are invited to participate by dropping off unwanted electronics.

Everyone is encouraged to bring their electronic waste to this semi-annual drive, which aims to lessen the amount of dangerous waste sent to landfills. Attendees are encouraged to donate old electronics to be properly recycled or repurposed.

Electronics approved for donation include cell phones, copy machines, computer peripherals (mice, keyboards, wires, etc.), desktop computers, DVD players, fax machines, laptops, monitors, printers, paper shredders, storage media, stereo equipment and iPods. The drive will not accept hazardous waste, such as household appliances, lamps, light bulbs, items with mercury, or any bio-hazardous material.

The event is designed to provide the theatre and local communities an opportunity to safely unload their outdated, unusable or unwanted consumer electronic items for proper and responsible recycling.

ERI will recycle the e-waste collected at the event, destroying all data (even when a device is not fully destroyed) and recycling or refurbishing all items in an environmentally responsible manner.

“We are thrilled to partner with ERI to provide this opportunity for the theatre community, fans, and neighbors to safely and easily recycle their electronic waste,” said Molly Braverman, BGA’s Director. “As we start 2020 facing the realities of our climate changed world, we are encouraged by the ever-growing number of participants at these drives who are making the choice to lessen their contributions to the waste stream. ”

“We are extremely proud to once again partner with our friends at the BGA for this important event,” said John Shegerian, Co-Founder and Executive Chairman of ERI. “By working together, we are succeeding in getting the word out about the importance of responsibly recycling electronics while helping the great people of New York City and the theatre industry keep unwanted items out of landfills. We look forward to conducting similarly successful events for years to come!”

About ERI

ERI, the nation’s leading recycler of electronic waste and the world’s largest ITAD and cybersecurity-focused hardware destruction company, is certified to de-manufacture and recycle every type of electronic waste in an environmentally responsible manner. ERI processes more than 275 million pounds of electronic waste annually at eight locations, serving every zip code in the United States. For more information about e-waste recycling and ERI, call 1-800-ERI-DIRECT or visit https://eridirect.com.

About the Broadway Green Alliance

The Broadway Green Alliance (BGA) educates, motivates, and inspires the entire theatre community and its patrons to implement environmentally friendlier practices. The BGA (formerly Broadway Goes Green) was launched in 2008 as an ad hoc committee of The Broadway League and has become a fiscal program of Broadway Cares/Equity Fights AIDS. The BGA brings together all segments of the theatre community, including producers, Broadway and Off-Broadway theatres in New York and around the country, college drama programs, theatrical unions and their members, and related businesses. Working closely with the Natural Resources Defense Council (NRDC), the BGA identifies and disseminates better practices for theatre professionals and reaches out to theatre fans throughout the country, and through alliances, internationally.

Follow the Broadway Green Alliance on Facebook at @BroadwayGreenAlliance; on Twitter at @BroadwayGreen; on Instagram at @BroadwayGreenAlliance; and on YouTube at @BroadwayGreenAlliance. Our social media hashtags are #BGA, #BroadwayGreen, and #BroadwayGreenAlliance.