Press release

Global Software Testing Services Market 2020-2024 | Rise in Test Automation Services to Boost Market Growth | Technavio

Sponsored by Businesswire

The software testing services market is expected to grow by USD 34.49 billion during 2020-2024, according to the latest market research report by Technavio. Request a free sample report

This press release features multimedia. View the full release here:

Technavio has announced its latest market research report titled Global Software Testing Services Market 2020-2024 (Graphic: Business Wire)

Technavio has announced its latest market research report titled Global Software Testing Services Market 2020-2024 (Graphic: Business Wire)

The growing popularity of test automation services is one of the major reasons for the software testing services market growth. The popularity of test automation services is increasing among enterprises as they reduce the testing turnaround time and enhance efficiency. These services comprise of an automated testing technique where the tester uses automation tools to test the software. Test automation services also ensure accuracy and reduce testing costs without compromising on the software quality.

To learn more about the global trends impacting the future of market research, download a free sample:

As per Technavio, the integration of AI and machine learning will have a positive impact on the market and contribute to its growth significantly over the forecast period. This research report also analyzes other significant trends and market drivers that will influence market growth over 2020-2024.

Software Testing Services Market: Integration of AI and Machine Learning

The growing adoption of mobile applications, web applications, and software has encouraged prominent vendors to invest in integrating technologies such as AI and ML to provide high-quality software and applications. The integration of AI and ML allows organizations to collect, and analyze data to perform testing services such as regression testing and performance testing. They are also being used in designing, scripting, and implementation processes to carry out tasks more efficiently and reduce the time taken for testing. As a result, many organizations are adopting software testing services backed with AI and ML to improve accuracy and to predict failure points.

“Factors such as the increase in adoption of agile testing, and growing momentum of crowdsourced testing will have a positive impact on the growth of the software testing services market value during the forecast period,” says a senior analyst at Technavio.

Register for a free trial today and gain instant access to 17,000+ market research reports

Technavio’s SUBSCRIPTION platform

Software Testing Services Market: Segmentation Analysis

This market research report segments the software testing services market by product (application testing and product testing), end-user (BFSI, telecom and media, manufacturing, retail and others), and geography (APAC, Europe, MEA, North America and South America).

The North American region led the software testing services market in 2019, followed by Europe, APAC, South America and MEA. During the forecast period, the North America is expected to register the highest incremental growth due to the increasing demand for software development and applications in the region.

Technavio’s sample reports are free of charge and contain multiple sections of the report, such as the market size and forecast, drivers, challenges, trends, and more. Request a free sample report

Some of the key topics covered in the report include:


  • Application testing
  • Product testing


  • BFSI
  • Telecom and media
  • Manufacturing
  • Retail
  • Others

Geographic segmentation

  • APAC
  • Europe
  • MEA
  • North America
  • South America

Market Drivers

Market Challenges

Market Trends

Vendor Landscape

  • Vendors covered
  • Vendor classification
  • Market positioning of vendors
  • Competitive scenario

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.