MutualMarkets, an AI platform enabling the brand economy, today announced its seed capital raise of $3 million. The capital will support the development and launch of its proprietary AI powered marketing technology. The round was led by Greycroft and Bessemer Venture Partners. Other investors include Peak Opportunity Partners, Michael Kempner (founder/CEO of MWWPR), Gerald S. Hobbes (Managing Director/Operating Partner, BV Investment Partners), Itzhak Fisher (founder, PEREG Ventures), and Russell Farscht (former Managing Director, Carlyle).
MutualMarkets was founded by Alan and Eric Gould, founders of IAG Research and Peak Opportunity Partners.
“We are excited and honored to have the support of Greycroft, Bessemer and our experienced investor group. The demise of third-party cookies will fundamentally transform marketing, shifting priorities and opening up new paths to consumers. MutualMarkets expects to be a leader in the new brand economy, and we are hiring,” said Alan Gould, founder and Co-CEO of MutualMarkets.