Kodak Moments, a leading global provider of photo products and services to retailers, consumers, and entertainment properties, has partnered with diconium on its New Retail 2020 report, which brings emerging technologies and data together with people, architecture and retail culture. As a report sponsor, Kodak Moments continues its investment in forward-looking retail trends, seeking to shift retail from purely a transaction into an emotional experience for customers.
During the global pandemic, the New Retail 2020 report was curated based on discovery tours and discussions with trend institutes and innovative makers to identify critical drivers that will help retail transform into the future. The “new normal” provides retailers an opportunity to adopt strategies to keep up with an ever-changing environment. One of the key takeaways for retailers: Scaling digital capabilities will allow retail to capitalize on future opportunities and protect their businesses from risks.
“We are delighted to be a part of the New Retail 2020 report at such a crucial time for the retail industry,” said Helena Babic, Global Retail Experience Director at Kodak Moments. “As we continue to see trends such as digitization, AI, and emotional shop design become increasingly important for retail adoption, these kinds of insights are especially crucial.”
“Adaptability is one of the most valuable skills for brands and physical retail in general. Be it the digital transformation with its indispensable technologies, or the current crisis, retail is facing one of the greatest challenges in decades,” said Marcus Worbs, Managing Director at diconium strategy. “Together with industry experts, diconium has developed digital solutions to support companies to constantly adapt and transform their business.”
This is the fourth annual report of its kind. In addition to Kodak Moments, partners include Visplay, Outletcity Metzingen and commercetools. To download the full report, visit the diconium website.
As an expert for the entire process of digital transformation, diconium has been supporting industry leaders such as VW, Mercedes-Benz, Kodak Alaris or Sick in developing their digital potential and in offering millions of customers extraordinary experiences since 1995. diconium accompanies companies through the entire process of digitization: From innovation & strategy, UX, data & KI, commerce and technology to the development of digital units. diconium is a subsidiary of the Volkswagen Group.
About Kodak Moments
Kodak Moments is a leading global provider of photo products and services to retailers, consumers, and entertainment properties. We inspire consumers to bring their memories to life—delivering innovative, high-quality photo products and experiences they find truly meaningful. Powered by over 100,000 consumer touchpoints across 30 countries globally, it’s our mission to be the brand consumers choose to celebrate and preserve life’s memories, from the big events to the everyday moments that matter.
© 2020 Kodak Moments Division, Kodak Alaris Inc. The Kodak trademark and trade dress are used under license from Eastman Kodak Company.