Press release

NextMind brings Brain-Computer Interface wearable to IAA Mobility

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NextMind, a fast-growing neurotechnology startup, announced today that its award-winning brain-computer interface is empowering real-time control in a concept vehicle presented this week in Munich at IAA Mobility Sept. 7-12. It is the world’s first automotive integration of a brain-sensing wearable, using NextMind’s proprietary technology, which allows users to take control of the car just by using their thoughts.

“NextMind’s groundbreaking technology opens new possibilities for user interaction and engagement by instantly translating brain signals from the user’s visual cortex into computer commands,” said Sid Kouider, NextMind founder and CEO. “Brain-computer interfaces are going to impact every aspect of our lives and bring incredible benefits to improve our world. We are excited to be partnering with industry leaders like Mercedes-Benz to explore ways to turn these future possibilities into realities.”

After months of co-development, visitors at the event can now experience using their mind to control the car’s functions at its exhibit in Hall B3.

The driver links to the car using NextMind’s non-invasive BCI upon entering. Once the user completes the short calibration process, the direct connection between the user’s thoughts and the car allows them to perform functions on the dashboard such as selecting entertainment channels and navigating a car in a virtual world.

While visitors to IAA Mobility can try out NextMind real-time controls for themselves, it will take more time before these technologies become widely integrated across consumer products. Until then, anyone can experience BCI technology at home using the NextMind Dev Kit.

About NextMind

NextMind lets your mind take control. A fast-growing tech startup, NextMind has developed a first-of-its-kind, brain-sensing wearable that delivers real-time device control using just a person’s thoughts. NextMind’s groundbreaking technology, based on proven scientific research conducted over the past 20 years, translates brain signals from the visual cortex into digital commands in real time, enabling easier interaction and control of cars, computers, AR/VR headsets or any digital device. For more information, visit next-mind.com and follow us on Twitter, YouTube, Facebook and LinkedIn.

In January 2020, NextMind captured the imagination of the tech community as a top newsmaker at CES 2020, winning two CES innovation awards, including the prestigious Best of Innovation in Virtual & Augmented Reality and as an Honoree in Wearable Technologies. Thousands of event attendees personally experienced NextMind’s first-of-its-kind direct brain command technology. The remarkable NextMind brain-computer interface wearable was featured by ABC News, CNBC, VentureBeat, WIRED, etc.

In December 2020 NextMind started shipping its Development Kit as covered by TechCrunch, Engadget, CNET and hundreds of other news outlets. This $399 Dev Kit enables everyone to develop their own brain-enabled applications, but NextMind also offers an Enterprise version of the Dev Kit specifically for customers looking to integrate NextMind technology into existing products, or concepts. The Dev Kits have established NextMind as a leader enabling all developers to build the first generation of mind-controlled applications.