Press release

Shyft Technologies Hires Paula Paravecchio of Microsoft as Vice President of Sales

Sponsored by Businesswire

announces Paula Paravecchio will join Shyft as Vice
President of Sales. In this role, Paravecchio will lead and expand
Shyft’s sales program as the startup continues to evolve with new
integration partnerships.

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Shyft Technologies announces Paula Paravecchio will join Shyft as Vice President of Sales. (Photo: B ...

Shyft Technologies announces Paula Paravecchio will join Shyft as Vice President of Sales. (Photo: Business Wire)

Paravecchio brings deep expertise in SaaS and business development
stemming from 20 years of experience overseeing sales strategies at
Fortune 500 companies in industries including retail, hospitality, and
distribution. In her previous role as Senior Industry Director for
Retail, CPG, and Hospitality at Microsoft, Paravecchio led efforts to
reposition Microsoft’s cloud solutions for enterprise clients nationally
and internationally. She exceeded quotas year over year, including
surpassing an $888M quota at 112%.

Paravecchio will leverage her diverse background spanning consulting,
business development, sales, and marketing and has worked within some of
the top global brands, solution partners, and startups.

“With the market opportunity for frontline workers forecasted at 2.5
billion, I’m thrilled to join the market leader for mobile-first
workforce management and help scale Shyft’s sales programs,” Paravecchio
said. “The Shyft mobile app is driving amazing innovation across
multiple industries through its collection of advanced labor supply
information and the application of artificial intelligence, machine
learning, and analytics.”

Shyft continues to expand its relationships in the enterprise space
across the retail, supply chain, and hospitality industries. Shyft’s
mobile solution has been proven to increase operational efficiency,
foster employee engagement, decrease absenteeism, and reduce turnover.

“With market-leading enterprise customers already committed to Shyft, we
are creating an ecosystem of innovation in the mobile workforce
management space,” said Brett Patrontasch, CEO of Shyft. “We’re thrilled
to welcome Paula to the team, and to leverage her diverse expertise to
continue building a world-class technology organization.”

About Shyft

Shyft is a mobile workforce management solution that creates a
best-in-class experience for today’s mobile-enabled workers. Shyft
empowers workers to have more schedule flexibility by leveraging its
shift marketplace, dynamic mobile shift calendar, and direct messaging
functionality. Shyft is helping companies streamline scheduling
processes, reduce absenteeism and improve customer experience. For more
information, please visit