William Mills Agency, an independent public relations and marketing firm
specializing in the financial industry, has been chosen by Autobooks for
public relations services.
The Detroit-based company makes it simple for businesses to get paid and
manage their finances within a financial institution’s existing digital
banking channels. By simplifying how small businesses accept payments,
send invoices, pay bills and automate accounting, financial institutions
can build stronger relationships, grow deposits, and better compete
against leading financial institutions and non-bank providers.
Steve Robert, co-founder and CEO of Autobooks, said, “We saw a need in
the market for small business services; companies ranging from
gig-economy and lifestyle businesses, to micro, small and medium
businesses wanted a single solution for accounting and payments from a
provider they know and trust – their financial institution. We have
built a solid foundation of more than 25 financial institution clients
and are positioned for significant growth in the years to come.
Partnering with William Mills will help us drive the awareness and sales
leads we need to meet our aggressive growth goals.”
Financial institutions can win back small business engagement through
business payment innovation. As a payment facilitator (payfac),
Autobooks enables businesses to seamlessly accept multiple forms of
payments, which satisfies customer preferences without the hassle of
using multiple providers.
Scott Mills, president of William Mills Agency, commented, “Autobooks is
driven by a team of industry veterans that have built strategic
partnerships with major core and digital banking providers, as well as
technology partners like Microsoft. We are proud to represent the
company and help them share the value proposition they bring to the
Detroit-based Autobooks is a provider of
small business banking solutions that integrate within a financial
institution’s digital experience. Through Autobooks, banks and credit
unions can become a digital destination for small business owners,
helping build stronger relationships, grow deposits and identify
opportunities to increase fee income. Please visit www.autobooks.co
to learn more.
About William Mills Agency
William Mills Agency is a public
relations and marketing firm serving the financial technology,
insurance, healthcare and retail technology industries. The agency has
established its reputation through the successful execution of media
relations, marketing services and crisis communications programs. The
company serves clients ranging in size from small start-ups to large,
publicly-traded companies. For more information, please visit www.williammills.com.