Press release

Smart Choice & Firefly Digital CEO Spears Receives InterCon Top 50 Tech Leader Award

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Mike Spears, CEO of Firefly Digital, Inc. and Smart Choice Technologies, Inc., was awarded the Internet Conference’s “Top 50 Tech Leader” award at its inaugural conference last week at Caesar’s Palace in Las Vegas.

Spears and the many accomplished recipients of the InterCon “Top 50 Tech Leaders Award” were recognized in five distinct areas of accomplishment: overall reach, industry impact, spirit of innovation, future readiness, and market demand.

In 1998, Spears co-founded Firefly Digital, a digital marketing agency with a long history of innovation in digital marketing and custom web application development, including the design and development of the first content management system (CMS) for non-technical users, as well as many unique business web applications for its clients.

Spears is also the CEO of Smart Choice Technologies and led the merger of Firefly Digital and Smart Choice in 2018. The innovative Smart Choice platform is the nation’s most advanced online SaaS admissions platform that provides integrated and comprehensive registration, enrollment, school choice, early childhood development and unified enrollment solutions for public, charter and private PreK-12 schools and school districts.

“I’m always honored and humbled by this type of recognition, since everything I’ve accomplished can be credited to the many people who’ve mentored me, supported and encouraged me, challenged me and invested in my success, including the many great people I get to work with every day at Firefly and Smart Choice,” Spears said.

Spears has also been honored by the Louisiana Economic Development department with the 2003 “Louisiana Small Business Person of the Year Award – Acadiana Region” and the 2003 “Louisiana Small Business Person of the Year Award – Runner Up – State of Louisiana” as well as numerous creative advertising awards.

InterCon is a tech conference focused on bringing industry leaders together to share innovative ideas in order to drive the global economy.

Learn more about Mike Spears on LinkedIn

Learn more about Smart Choice at

Learn more about Firefly Digital at