Press release

The Boston Red Sox Increase Fan Engagement Through Real-Time Photo Workflow, Powered by Libris

0
Sponsored by Businesswire

Libris by PhotoShelter (libris.photoshelter.com),
the leading digital asset management platform for effortless visual
storytelling, today released an exclusive video interview with the
Boston Red Sox: How the World Series Champion Boston Red Sox Share
History in Real Time
. Watch the video here. http://bit.ly/2Wj5VRX

This press release features multimedia. View the full release here:
https://www.businesswire.com/news/home/20190618005075/en/

Members of the Boston Red Sox pose after winning the 2018 World Series in game five against the Los  ...

Members of the Boston Red Sox pose after winning the 2018 World Series in game five against the Los Angeles Dodgers on October 28, 2018 at Dodger Stadium in Los Angeles, California. (Photo by Billie Weiss/Boston Red Sox/Getty Images)

The all-access
interview
reveals how one of the most storied teams in sports uses
Libris to capture history-making moments on the field and share content
with their fans as games unfold. Get behind-the-scenes insights from Red
Sox Manager of Photography Billie Weiss and Kelsey Doherty, Manager of
Digital Media, whose instant access to photos has changed the game for
the team’s social media coverage.

“The Boston Red Sox understand the importance of capturing iconic
moments to connect with their dynamic fan base,” says Andrew Fingerman,
CEO of PhotoShelter. “Libris has helped to streamline this process by
providing their creative and media teams with instantaneous access to
photos and videos in order to maximize social engagement. We’re proud to
work with such a leading force in baseball.”

The Boston Red Sox photographers use a real-time workflow to send images
from the camera straight to Libris and into the hands of their graphic
designers and social media team. The best photos of the game are then
posted on social media within minutes for fans to engage with and share.

With vocal support for visual storytelling from the organization’s
leaders, Weiss has received a level of behind-the-scenes access that
allows his team to go beyond game action, showcasing the unique
personalities of the team that fans love to see.

“From a top-down standpoint this organization really embraces imagery
and embraces photography, and they invest in the work that we do,” says
Weiss. “We’re very thankful that we have people in our corner here that
support and push along the things we’re trying to do.”

Today, a large number of teams and athletic organizations rely on Libris
to organize, manage and share photos and videos with their followers.
Teams using Libris span across leagues and include organizations like
the Baltimore Ravens, Los Angeles Chargers, Philadelphia Eagles, Atlanta
Braves, Sacramento Kings and the Vegas Golden Knights.

In an award-winning interview
with the New York Jets
, the team described their ability to capture
action on the field and send images wirelessly to their social media and
digital teams using Libris.
With the ability to share photos instantly with fans, the Jets’
Instagram growth rate skyrocketed 380% compared to last year.

Launched in 2015, the Libris platform continues to experience
significant client growth year over year. Today, over 1,000
organizations across industries use Libris to upload, organize and share
files of all types — including photos, videos, PDFs, audio files, Word
documents, spreadsheets and more.

The rapidly-expanding Libris customer base also includes world-class
universities and leading brands in consumer goods, retail, travel and
hospitality. The growing client roster signifies a prevalent need for
organizations across verticals to streamline how visual media is managed
and distributed.

To learn more about Libris or to request a demo, visit: libris.photoshelter.com.

About Libris

Libris
is the simplest and fastest digital asset management platform built for
visual media. We help brands and organizations create visual stories
effortlessly. With 14 years in the cloud and more than 600 million
assets managed, our cutting-edge software helps 1,000 top consumer and
retail brands, travel and hospitality icons, professional sports teams
and world-class universities easily organize, collaborate on and share
their photos and videos. It’s a powerful media library that will
centralize your team’s assets and change the way you communicate
visually.

Today, Libris is used by leading brands across industries, including:
The Associated Press, New York Jets, Los Angeles Chargers, Philadelphia
Eagles, Atlanta Braves, Purdue University, National Aquarium,
Chick-fil-A, Special Olympics Inc., Pandora, PBS, Politico, Nathan’s
Famous and Wendy’s. To request a demo, please visit libris.photoshelter.com.