Press release

To Enhance Member Experience, Citadel Selects Avaya Solution for Next-Generation Customer Engagement

Sponsored by Businesswire

Citadel, one of the largest credit unions in Pennsylvania serving over
200,000 members, has selected the Avaya (NYSE: AVYA) Oceana®
next-generation customer engagement solution, a key component of the
Avaya Intelligent Xperiences communications portfolio, to enhance its
member experience and servicing capabilities. Avaya Oceana allows
Citadel to deliver multichannel member service through the integration
of its call center and digital communications.

“Citadel’s priority is to provide an optimal experience for our members.
The Avaya Oceana solution will allow members to receive assistance
through the channel and device of their choice,” said Pam Krupansky,
Vice President, Citadel. “Our members are on-the-go; they desire the
ability to communicate with us through a variety of channels. We
selected Oceana to help us provide an enhanced level of service.”

Avaya Oceana is available as part of the Avaya Intelligent Xperiences –
or Avaya IX platform, which encompasses a portfolio of solutions for
Contact Center, Unified Communications, and Collaboration. Citadel has
used Avaya as its telephone and contact center solution for over 20
years, but recently selected Avaya Oceana to further optimize
communication options with members. With the Avaya Oceana solution,
Citadel can provide a seamless member service experience through email,
chat, the call center, and even social media. Citadel is implementing
Oceana over the next several months.

“With Oceana, Avaya IX Contact Center helps organizations deliver a
seamless customer experience across any channel of the customer’s
choosing, seamlessly handling customer interactions across all devices
and channels – mobile, web, chat, SMS, social media, voice, email and
video,” said Chris McGugan, Avaya Senior Vice President, Solutions &
Technology. “Additionally, our intelligent and open solution
architecture makes it easier for companies to extend and manage unified
support of the customer journey across the enterprise.”

About Citadel

Citadel provides banking, investments, and insurance services to more
than 200,000 customers and 250 companies. At over $3 billion in assets,
it is one of the area’s largest locally owned financial institutions,
proudly serving residents of Bucks, Chester, Delaware, Lancaster,
Montgomery, and Philadelphia counties. Citadel ranked first in the 2018
Callahan & Associates Return of the Member scoring index among all
credit unions in Pennsylvania, and was named one of the best performing
credit unions in the nation by SNL Financial. For more information,

About Avaya

Businesses are built on the experiences they provide, and every day
millions of those experiences are built by Avaya (NYSE: AVYA). For over
one hundred years, we’ve enabled organizations around the globe to win –
by creating intelligent communications experiences for customers and
employees. Avaya builds open, converged and innovative solutions to
enhance and simplify communications and collaboration – in the cloud,
on-premise or a hybrid of both. To grow your business, we’re committed
to innovation, partnership, and a relentless focus on what’s next. We’re
the technology company you trust to help you deliver Experiences that
Matter. Visit us at

Cautionary Note Regarding Forward-Looking Statements

This document contains certain “forward-looking statements.” All
statements other than statements of historical fact are
“forward-looking” statements for purposes of the U.S. federal and state
securities laws. These statements may be identified by the use of
forward looking terminology such as “anticipate,” “believe,” “continue,”
“could,” “estimate,” “expect,” “intend,” “may,” “might,” “our vision,”
“plan,” “potential,” “preliminary,” “predict,” “should,” “will,” or
“would” or the negative thereof or other variations thereof or
comparable terminology and include, but are not limited to, expected
cash savings and statements about growth, exchange listing and improved
operational metrics. The Company has based these forward-looking
statements on its current expectations, assumptions, estimates and
projections. While the Company believes these expectations, assumptions,
estimates and projections are reasonable, such forward-looking
statements are only predictions and involve known and unknown risks and
uncertainties, many of which are beyond its control. The factors are
discussed in the Company’s Registration Statement on Form 10 filed with
the Securities and Exchange Commission, may cause its actual results,
performance or achievements to differ materially from any future
results, performance or achievements expressed or implied by these
forward-looking statements. For a further list and description of such
risks and uncertainties, please refer to the Company’s filings with the
SEC that are available at
The Company cautions you that the list of important factors included in
the Company’s SEC filings may not contain all of the material factors
that are important to you. In addition, considering these risks and
uncertainties, the matters referred to in the forward-looking statements
contained in this report may not in fact occur. The Company undertakes
no obligation to publicly update or revise any forward-looking statement
as a result of new information, future events or otherwise, except as
otherwise required by law.

Source: Avaya Newsroom