Toast, a leading restaurant management platform, today announced its Rally for Restaurants initiative, uniting top brands across the technology and foodservice sectors in support of the foodservice community during the COVID-19 health crisis. Rally for Restaurants is a grassroots movement built to support local restaurants and stimulate cash flow by encouraging consumers to order takeout and delivery so the foodservice community can count on the income to keep their businesses running.
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Toast’s public directory of participating restaurants across the U.S. makes it easy for guests to support local restaurants. Any restaurant — Toast customer or not — can be listed on the Rally for Restaurants website. Toast is committing up to $250,000 in matching contributions to World Central Kitchen and the Restaurant Workers’ Community Foundation.
“Every dollar spent in restaurants generates over two dollars in spending across our economy. When a restaurant fails, the impact radiates across Main Street and affects an entire ecosystem of food and beverage providers, community banks, farmers, and many more,” said Chris Comparato, CEO of Toast. “As a result of COVID-19, restaurant sales are down over 70 percent with nearly 15 million foodservice jobs at risk. That’s why we’re joining forces with PepsiCo, Tripadvisor, DoorDash, and Postmates to make a swift and meaningful impact for the foodservice community and its hourly workers in their time of need.”
Launched in 2013, Toast is democratizing technology for restaurants of all sizes. Built exclusively for restaurants and driven by a passion to enable their success, Toast connects employees, operations, and guests on an easy-to-use platform so restaurateurs can stay one step ahead of a rapidly evolving hospitality market. Tens of thousands of restaurants partner with Toast to increase revenue, streamline operations, retain great employees, and create raving fans. Toast was named to Fortune’s 2020 Best Workplaces in Technology, 2020 Forbes Fintech 50, 2019 SXSW Interactive Innovation Finals, and 2019 Forbes Cloud 100. Learn more at www.toasttab.com.