Press release

TRUX Continues Growth, Adds Four New Strategic Hires

Sponsored by Businesswire

TRUX™, the leader in dump truck logistics technology, today announced the arrival of four new team members: Nicholas Moussab Jr., Vice President of Enterprise Sales, Patrick Massar, Director of Construction Sales, Leif Cefalo, Vice President of Inside Sales, and Haley Martin, Vice President of Marketing. Each new hire will better position the company to support hyper growth expected over the next year.

“By adding these new hires, we are effectively scaling our business to meet the ever-growing demands of our customers,” said Bart Ronan, CEO of TRUX. “Their arrivals will contribute to the momentum and growth of TRUX by helping set up the organization for maximum success.”

Among the sales hires, Moussab brings 13+ years of technology and software sales leadership with a focus on enterprise clients. His passion for helping clients and teammates in his previous roles at Concur and AvidXchange has led to a flawless track record of exceeding revenue goals. Massar joins with over 14 years of software and fintech experience from companies like AvidXchange and Tradeshift. His unique background in sales and strategy will further help TRUX customers gain efficiencies leveraging the right technology.

Cefalo joins with an extensive SaaS leadership background in all aspects of sales, operations, business development and client services from positions at Presidio and Compete, Inc. He has demonstrated a strong ability to consistently produce outstanding results and previously achieved record sales growth at Dun & Bradstreet. Martin also joins with over a decade of marketing experience, with the last eight years focused on helping fast-paced B2B SaaS companies accelerate growth. She will be bringing her experience leading demand generation, go-to-market strategy, brand, and marketing communications from her previous roles at ALICE, AMTdirect, and AvidXchange.

“We’re thrilled to welcome Nick, Patrick, Leif and Haley to the TRUX team,” said Tom Spencer, CRO of TRUX. “Their additions and accomplishments prior to joining us will help build a great team with a proven track record of success in both front and back of house operations.”

TRUX’s new additions will further scale the team to meet the needs of its growing customer base and heighten its 2020 growth by building on the 24,000+ approved drivers on the platform, 117M+ miles logged, and 2.8M+ annual loads delivered. For more information about TRUX and the company’s modern dump truck logistics solutions, visit

About TRUX

TRUX is the leading transportation management system transforming the heavy construction industry. The TRUX solution is an all-in-one app that pairs a robust suite of logistics management functionality with a two-sided marketplace, connecting contractors and material producers with the nation’s largest network of technology-enabled haulers. TRUX users realize significant gains in the profitability of their logistics services through more efficient operations, better customer experience, and improved visibility into operations.