Google promotes cloud reseller in the UK

Search engine Google is stepping up its UK presence by ear marking another Cloud Solutions Provider for special status.

Refractiv has announced that has been awarded the status of Premier SMB Reseller by Google. This is a new level of Google’s reseller programme which allows customers to more easily assess a reseller’s expertise advising on and deploying Google products. Refractiv was promoted after having some success in helping customers deploy and use Google Apps.

Richard Atkinson, Chief Operating Officer at Refractiv said that the Google Apps Reseller programme was a key component in the company’s business.

The Google Apps Reseller program allows resellers to sell, service and customise Google Apps for Business for their customers.

Google provides Refractiv with training, support and deployment tools from Google, as well as access to APIs for integrating Google Apps into customer business operations.

Refractiv is based in Leeds and has been an Authorised Reseller of the Google Apps suite of communication and collaboration tools since 2010.

Google is getting increasingly aggressive about putting its cloud based products out into the market creating a battle between between its partners and resellers from Microsoft.  It seems that Google is attempting to encourage more reseller efforts by rewarding its favourite partners with special status

 

 

Nick Farrell

Recent Posts

Flashpoint enters new chapter with global partner programme

Security vendor Flashpoint debuts partner programme following $28m funding

7 years ago

Channel partner “disconnect” hindering growth

Complex buying journeys and sprawling partner networks hampering customer experience, says Accenture

7 years ago

Cyxtera launches global channel partner programme

Datacentre provider Cyxtera says launch is “milestone in our go-to-market strategy”

7 years ago

US IT provider brings mainframe services to UK

Ensono highlights importance of mainframes still to major industries

7 years ago

VASCO and Nuvias expand distribution across EMEA

Security vendor VASCO looks to replicate UK and German set up across EMEA

7 years ago

Splunk says channel investments driving growth

Splunk details investment in Partner+ programme at .conf2017

7 years ago