Agero, whose leading B2B software and services enable auto manufacturers, fleets, insurers and others to support customers at every stage of vehicle ownership, today introduced Tow To Repair. This turnkey technology solution and tow service makes it simpler and more cost-effective than ever for automotive dealers, repair facilities and body shops to offer customers a touchless direct tow to their facility after a vehicle breakdown.
By eliminating the stress vehicle owners often face when contemplating how and when to bring their vehicle in for emergency service, Tow To Repair helps service facilities support customers when they need it most, thereby driving brand affinity and customer loyalty. At the same time, with Tow To Repair, service facilities can unlock new revenue opportunities by taking advantage of the 90% of tows that result in a mechanical service order, with average repair costs ranging from $400 to $700. With 93% of customers reporting that they’re likely to make a repeat purchase based on excellent customer service, the opportunity for dealer, body and repair facilities to grow their share of the over $1,300 spent annually on maintenance, per car, is significant.
“The automotive industry is facing a challenging economic climate. For dealers, repair facilities and body shops, service and repair work can not only deliver high profit margins but create opportunities for these businesses to provide an exceptional experience to their customers – the difficulty is getting vehicles in the door,” said Tim Chung, Business Lead – Dealer and Repair, Agero. “Tow To Repair offers a simple, convenient way for service facilities to offer a direct tow to their customers in order to capture these opportunities.”
Powered by Agero’s Swoop technology, Tow To Repair can be configured to a dealer, repair or body shop’s parameters, such as complimentary or discounted tows, tow mileage and capabilities. Other features include:
- Best in class tow services: Access to a vetted network of thousands of service providers to ensure seamless vehicle handling and a brand-building experience for service businesses and their customers in 100% of zip codes across the country.
- Digital solutions: An easy-to-use tow scheduling and dispatching platform that enables full tow tracking, work order management and notifications, and keeps customers informed every step of the way.
- Branded customer experience: Reinforces support to customers from request to delivery with a branded digital experience.
- Omnichannel request methods for customers: Repair facilities can make requesting a tow simple and convenient for their customers with options including web form, mobile app button or phone call.
- Customer feedback loop: Consistent feedback for full program transparency.
Tow to Repair is yet another innovation from Agero, which has spent nearly 50 years leading the evolution of the driver assistance industry. Today the company delivers service and peace of mind in more than 12 million annual service events.
Wherever drivers go, we’re leading the way. Agero’s mission is to rethink the vehicle ownership experience through a powerful combination of passionate people and data-driven technology, strengthening our clients’ relationships with their customers. As the #1 B2B, white-label provider of digital driver assistance services, we’re pushing the industry in a new direction, taking manual processes and redefining them as digital, transparent and connected. This includes: an industry-leading dispatch management platform powered by Swoop; comprehensive accident management services; knowledgeable consumer affairs and connected vehicle capabilities; and a growing marketplace of services, discounts and support enabled by a robust partner ecosystem.
The company has over 150 million vehicle coverage points in partnership with leading automobile manufacturers, insurance carriers and many others. Managing one of the largest national networks of service providers, Agero responds to approximately 12 million service events annually. Agero, a member company of The Cross Country Group, is headquartered in Medford, Mass., with operations throughout North America. To learn more, visit www.agero.com.