MissionSide has completed its acquisition of acclaimed DC-based digital agency Blue Water bringing together a suite of unparalleled strategic customer experience capabilities designed to build and operate transformative user touchpoints for their public and private sector clients.
Adam Slagowski, President and CEO of the combined companies explained the rationale behind the merger stating, “MissionSide’s acquisition of Blue Water combines a breadth of strategic customer experience planning, optimization, and operations capabilities that were previously available only from the large integrators. Our capabilities are enabled by decreasing implementation costs of mature cloud-based supporting technologies and will make the promise of a truly transformative customer experience a reality for our public and private sector clients.”
For close to two decades, Blue Water has helped create outcomes that matter by creating award winning digital solutions for federal, state and commercial clients that align their organizational goals and capabilities with the needs of their users. MissionSide, in turn, provides advanced business process operations strategy, capacity planning, deployment services and contact center operations to critical Federal government programs.
“Bringing MissionSide and Blue Water together helps us complete our vision of not only being able to work with our clients to use design thinking to shape their services, but this also gives us the ability to help our clients operate and manage those services,” says Managing Director, Todd Coen.
Adam Slagowski, Founder and President of MissionSide will take the role of CEO of the new entity, which will retain the name Blue Water. Current Blue Water President, Todd Coen will step into the role of Managing Director of the Blue Water subsidiary. Blue Water founder, Curt Schwab will stay on board as Chief Marketing and Sales Officer.
About Blue Water
Blue Water, a full-service agency that delivers exceptional online and offline experiences, was founded on the belief that successful digital outcomes are driven by the convergence of Data, Technology, Creative, and Marketing. Supporting a range of clients within the private and public-sector, we create outcomes that matter by designing solutions that align the organizational goals and capabilities of our clients with actual needs of their users.
MissionSide was founded in 2014 with the singular goal of creating and providing superior customer experiences for mission-oriented government and commercial organizations. MissionSide specializes in the integration of all aspects of customer experience from development of the fundamental customer experience strategy, enabled through user-centric digital products and advanced contact center services, to employment of emerging artificial intelligence-based technologies.
For more information visit www.bwm.com.