When the 56th Design
Automation Conference opens June 2, in Las Vegas, several first-time
and returning exhibitors will greet design engineers as they embark on a
week-long journey turning sin city into tech city. Exhibitors such as
IBM Amazon Web Services (AWS), Microsoft and Google, Inc. as well as the
presence of long-time exhibitors Cadence Design Systems, Mentor, a
Siemens Business, and Synopsys will be showcasing the latest technology
advances for the electronic design industry.
More than 50 companies will exhibit at the Las Vegas Convention Center,
including 21 first-time exhibitors to the show. DAC has always attracted
electronics systems designers, who are inventing tomorrow. The companies
that exhibit at DAC realize if they want to contribute to the future of
design, then DAC is the event to attend.
Rob van Blommestein, DAC Exhibits Chair and vice president of marketing
at One Spin, said driving the surge in DAC’s exhibit participation has
been a steady expansion of the technical program targeted towards
designers and IT professionals in recent years. This year’s DAC program
features technical topics such as AI/machine learning, autonomous
systems, and security, along with the traditional technical sessions on
electronic design automation (EDA), IP and embedded systems.
Highlighting the exhibition floor is the addition of the Design
Infrastructure Alley, featuring exhibitors targeting the IT and
design-on-cloud engineers, and the Design-on-Cloud
Pavilion sponsored by Google, hosting daily presentations.
“No other event brings the entire design ecosystem together into a place
where designers, researchers and decision-makers can interact with each
other while seeing and learning first-hand the latest innovations, tools
and best practices,” said 56th DAC General Chair, Rob Aitken.
The DAC Pavilion, sponsored by Cadence,
has become a tradition for attendees to enjoy daily SKY Talks
(mini-keynotes), straight talk chats with industry leaders and
intriguing panel discussions. This year the Pavilion will feature a Hack@DAC
– live demo of how Mirai malware works on real IoT devices. The demo
will illustrate the attack process step by step to explain the attack
mechanisms as well as the consequences in detail for each attack stage.
For a complete lineup of DAC Pavilion activities, visit: https://www.dac.com/events.
Design-On-Cloud Pavilion, sponsored by Google, will host Design
Infrastructure Alley exhibitors and invited presentations each day of
the exhibits. Presentations will start each day at 10:30 am and end at
5:30 pm. Presentations will focus areas of compute, licensing, storage,
security and cloud. The Pavilion will also host a networking reception
on Monday afternoon at 5:00 pm for all attendees.
Design Infrastructure Alley exhibitors include Altair, Amazon Web
Services (AWS), Cadence, ClioSoft, Google, IBM, Microsoft, Methodics,
Metrics, Reshape, Si2, Pure Storage and Univa.
The Design Automation Conference (DAC) is recognized as the premier
event for the design of electronic circuits and systems, and for
electronic design automation (EDA) and silicon solutions. A diverse
worldwide community representing more than 1,000 organizations attends
each year, represented by system designers and architects, logic and
circuit designers, validation engineers, CAD managers, senior managers
and executives to researchers and academicians from leading
universities. Close to 60 technical sessions selected by a committee of
electronic design experts offer information on recent developments and
trends, management practices and new products, methodologies and
technologies. A highlight of DAC is its exhibition and suite area with
approximately 200 of the leading and emerging EDA, silicon, intellectual
property (IP) and design services providers. The conference is sponsored
by the Association for Computing Machinery (ACM), and the Institute of
Electrical and Electronics Engineers (IEEE), and is supported by ACM’s
Special Interest Group on Design Automation (ACM SIGDA).
Design Automation Conference acknowledges trademarks or registered
trademarks of other organizations for their respective products and