Press release

Dorsett Hospitality International Enters Strategic Partnership with China Mobile International Limited

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Dorsett Hospitality International (DHI) announced at the press
conference yesterday it has entered into a strategic partnership with
JegoTrip, an integrated digital travel platform developed by China
Mobile International Limited (CMI), to provide one-stop travel related
services such as communication, accommodation, entertainment and more,
to outbound travellers. This cross-platform collaboration aims to
provide travellers with unprecedented comfort and convenience, making
their last-minute travels easier than ever.

One of the key projects of this collaboration between the two companies
is the member-matching programme whereby JegoTrip VIP members will be
offered a free membership upgrade to the next tier when they sign up for
Dorsett – Your Rewards, a loyalty programme by DHI. The Dorsett – Your
Rewards memberships come in four tiers – Basic, Silver, Gold and
Platinum. Member benefits include room upgrade to suite, free
cancellation, 50% off the room rate in birthday months, late check-out
up to 4 hours, free breakfast, and more.

“In addition to the member-matching programme, we also share the same
philosophy as China Mobile International. Through a multi-faceted
cross-platform promotion collaboration, we are committed to providing
travellers with an end-to-end travel experience from hotel accommodation
to traveling, including shopping and sightseeing,” said Winnie Chiu,
J.P., the President & Executive Director of DHI.

“As a strategic product of China Mobile, JegoTrip strives to seamlessly
extend China Mobile’s most outstanding services overseas. JegoTrip
creates a one-stop outbound service platform for travellers and the
services of JegoTrip range from telecommunication to living services,”
said Dr. Ji Yong, the General Manager of Platform Business of China
Mobile International Ltd and the person in charge of JegoTrip.

Meanwhile, the two companies are also discussing different projects
under this partnership:

  • Seamless Reservation Programme: Travellers can book Dorsett Hotels
    directly through the JegoTrip App and manage their bookings in the app;
  • O2O Service Experience: To achieve online and offline
    interoperability, users can simply click on the Internet to receive
    goods and services purchased on JegoTrip hassle-free
  • Travel Product Integration: Provide users with better travel services
    by integrating DHI accommodation and other online travel products
    available on JegoTrip
  • Sharing of Travel Information: DHI will produce travel programmes and
    share it on the JegoTrip App to let members watch for free

Additional features:

Document: http://n.eqs.com/c/fncls.ssp?u=TFLEPOITHG

Document title: Group Photo