Press release

Iteris Awarded Strategic Planning and Traffic Signal Timing Projects from City of Modesto

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. (NASDAQ: ITI), the global leader in applied informatics for
transportation and agriculture, today announced that it has been awarded
two new contracts to develop a transportation technology strategic plan
and improve traffic signal synchronization for the City of Modesto.

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Iteris Awarded Strategic Planning and Traffic Signal Timing Projects from City of Modesto (Photo: Bu ...

Iteris Awarded Strategic Planning and Traffic Signal Timing Projects from City of Modesto (Photo: Business Wire)

The two one-year projects include the development of a citywide
transportation technology master plan, as well as signal coordination
and timing improvements.

Iteris is assisting the City of Modesto to evaluate and make
recommendations to improve the city’s existing traffic signal system
infrastructure, which includes the advanced traffic management system,
closed-circuit television camera system, communications network and
topology, traffic signals, and the various application platforms that
are often used to manage this infrastructure. The focus is to provide an
intelligent traffic management system that will improve air quality,
traffic flow and overall pedestrian/citizen safety in the city while
making recommendations for the improvements to the City’s intelligent
transportation systems (ITS) infrastructure. The deployment plan
organizes the selected strategies into specific projects to be deployed
in a prioritized and phased manner.

The ultimate goal of the traffic signal synchronization project is to
generate optimal timing plans for each of the 156 intersections located
outside the downtown area. By properly timing the intersections and
implementing optimized time-of-day plans, this project will balance
capacity and flow to reduce vehicular stops through the system and
facilitate movement of all modes of transportation during peak hours.
This project will ensure local residents and visitors have a pleasant
experience when navigating through the City of Modesto, whether in a
passenger vehicle, on transit, by bicycle, or on foot.

“We are proud to support the City of Modesto’s goal of improving the
safety and mobility of its road users by embarking on this strategic
plan and traffic signal synchronization project,” said Scott Carlson,
vice president and assistant general manager, Transportation Systems at
Iteris. “This initiative represents the continued expansion of Iteris’
planning and traffic signal coordination services in California, and
will ultimately help to increase the value and effectiveness of the
region’s existing transportation infrastructure, while also improving
air quality and reducing fuel consumption.”

Work is currently underway on both projects, which follow traffic signal
synchronization programs with the Orange
County Transportation Authority
and the San
Bernardino County Transportation Authority
, and related ITS programs
across California and Texas that focus on improving mobility and safety
along arterials in some of the most congested cities.

About Iteris, Inc.

Iteris is the global leader in applied informatics for transportation
and agriculture, turning big data into big breakthrough solutions. We
collect, aggregate and analyze data on traffic, roads, weather, water,
soil and crops to generate precise informatics that lead to safer
transportation and smarter farming. Municipalities, government agencies,
crop science companies, farmers and agronomists around the world use our
solutions to make roads safer and travel more efficient, as well as
farmlands more sustainable, healthy and productive. Visit
for more information and join the conversation on Twitter,
and Facebook.

Iteris Forward-Looking Statements

This release may contain forward-looking statements, which speak only as
of the date hereof and are based upon our current expectations and the
information available to us at this time. Words such as “believes,”
“anticipates,” “expects,” “intends,” “outlooks,” “target,” “plans,”
“seeks,” “estimates,” “may,” “should,” “will,” “can,” and variations of
these words or similar expressions are intended to identify
forward-looking statements. These statements include, but are not
limited to, statements about the awarded projects. Such statements are
not guarantees of future performance and are subject to certain risks,
uncertainties, and assumptions that are difficult to predict, and actual
results could differ materially and adversely from those expressed in
any forward-looking statements as a result of various factors.

Important factors that may cause such a difference include, but are not
limited to, our ability to provide the services and deliverables on a
cost-effective basis; government funding and budgetary issues, and
potential impacts related funding delays; changes in requirements to
upgrade the traffic signal infrastructure; availability of resources,
such as components and equipment necessary to perform the work for the
projects; the impact of general economic, political, and other
conditions in the markets we address; and the potential impact of
product and service offerings from competitors and such competitors’
patent coverage and claims. Further information on Iteris, Inc.,
including additional risk factors that may affect our forward-looking
statements, is contained in our Annual Report on Form 10-K, our
Quarterly Reports on Form 10-Q, our Current Reports on Form 8-K, and our
other SEC filings that are available through the SEC’s website (