Press release

Selerant Launches Out-of-the-Box PLM Solution for Cosmetics Manufacturers

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Selerant, a leading global provider of formula-based product lifecycle
management (PLM) software for the beauty industry, has announced the
release of Devex Baseline Cosmetics, a system of out-of-the-box PLM
templates for New Product Development and Introduction (NDPI) processes.

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https://www.businesswire.com/news/home/20190507005032/en/

As part of this release, Selerant will be rolling out the
Devex Baseline Cosmetics system
to cosmetics innovators at the NYSCC
Suppliers’ Day event May 7-8, 2019, in New York City.

“Beauty brands are facing faster product launch deadlines and often
don’t have the time or resources to spend customizing a PLM system. By
packaging Selerant’s proven PLM processes into ready-made templates,
Devex Baseline Cosmetics empowers beauty manufacturers of any size to
quickly implement a full-scale product lifecycle tailored to their exact
needs,” said Jacopo Colombo, Selerant CTO.

From Regulatory steps to Innovation and R&D, the Devex Baseline
Cosmetics solution includes plug-and-go templates for each part of the
NPDI process. Devex PLM Baseline Cosmetics Templates include:

  • Ingredients Management: Implements creation, approval,
    promotion and activation processes for ingredients and their
    specifications.
  • Packaging Management: Implements creation, approval and
    activation processes for packaging materials and their specifications.
  • Formula Management: Integrates formula development with
    approval workflows for formulations and their specifications.
  • Finished Product Management: Implements creation, approval and
    activation processes for finished products and their specifications.
  • Regulatory: Enforces requirements for EHS, GHS, LOLI, ADR and
    ADT calculations while also creating INCI statements and SDS documents.

Each template contains data sets, specifications, workflows, documents,
user roles and more that can be used as a stand-alone solution or
combined together for a tailored PLM system implementation. Devex
Baseline’s three configuration profiles offer PLM options for any
cosmetics company, regardless of size or maturity of existing processes
around PLM:

  • Express Configuration is for companies that need standard
    product data and do not have well-defined business processes for
    change control of the product data.
  • Standard Configuration is for companies that want to control
    product development with structured status management phases and more
    detailed product data templates.
  • Plus Configuration is for companies with complex business
    processes that need version control, specification templates, and
    process reporting.

Shiseido Americas Corporation, a leader
in prestige beauty, which manages global brands such as Laura
Mercier, NARS and bareMinerals, echoes the importance of having a
configurable technology platform that can manage the full product and
regulatory lifecycle for all product lines.

“As a leader in prestige beauty, having the Devex system in place to
manage projects, catalogs and product development activities creates an
essential technology backbone for our digital innovation efforts. With
Selerant, our product teams remain focused on cutting-edge product
design, not data or process bottlenecks,” said Deanna Johnston,
Shiseido America’s Chief Information Officer.

The NYSCC Suppliers’ Day event will take place May 7-8, 2019, and will
showcase the latest innovations from leaders in the cosmetics and beauty
industry.

Selerant will be located at booth 101 in the Javits Center in New York
City. For more information on Devex Baseline Cosmetics, visit www.selerant.com

About Selerant

Founded in 1990, Selerant is a leading global provider of formula-based
product lifecycle management (PLM) software and consulting services
within three core process manufacturing segments: Personal
Care/Cosmetics, Food & Beverages, and Specialty Chemicals. From idea to
label, Selerant ensures compliance and facilitates innovation for the
entirety of formula-based PLM. Selerant has offices in the United
States, Italy, China, Germany, France, Switzerland, India, Serbia, and
Ukraine.