Spectrio, one of the nation’s leading providers of in-store marketing solutions powered by content and technology, announced today the acquisition of LifeShare Technologies, a senior living communication and engagement technology company based in Greenfield, Ind. The acquisition further accelerates Spectrio’s user engagement capabilities, adding a layer of technology that allows the audience to transition from passive viewers to active users.
The LifeShare Technologies communication platforms connect families, residents, and staff at senior living communities. LifeShare integrates community calendars, entertainment, activities, photos and videos, and messages into one simple online management portal. Content can be displayed throughout common areas in the community via digital signage or sent directly to residents’ in-room television using a set-top box.
With the integrated LifeShare mobile app, families of residents can receive notifications for community activities, events, and daily menus. Families are also able to view and share photos and videos and update their loved one’s calendar with appointments and reminders, providing peace of mind.
“Staying connected socially with your family and your community is a major factor in quality of life and engagement, not just for people in the senior living environment but for anyone,” said John Moore, LifeShare Technologies Founder and CEO. “We are excited to join Spectrio to take our vertical-focused platform for the senior living industry, and find innovative ways to share it with clients across other verticals and in different settings.”
The acquisition comes as Spectrio continues to build integrations with third-party API applications to increase the flexibility and functionality of their digital signage. Connecting applications, POS systems, and industry-specific platforms allows Spectrio’s clients to customize their solutions and create a more engaging experience for customers and visitors.
“More and more business owners are leveraging industry-specific applications and platforms to help run their businesses,” said Jeff Juszczak, Vice President of Technology at Spectrio. “Acquiring companies with unique technology solutions, such as LifeShare, allows us to boost the resiliency of our solutions for clients across many industries.”
Spectrio serves clients from local businesses to large brands, seamlessly unifying online marketing experiences and in-person brand experiences with content and technology. Spectrio’s in-store marketing technologies include Digital Signage, Interactive Kiosks, and Wi-Fi Marketing, as well as In-Store Music and Marketing, On-Hold Marketing, and Scent Marketing – all designed to drive consumer behavior.
Spectrio is one of the nation’s leading providers of in-store marketing solutions powered by content and technology. Known for cultivating highly engaging consumer experiences through powerful, professionally produced content, Spectrio’s major technology solutions include: Digital Signage, Interactive Kiosks, Wi-Fi Marketing, In-Store Music and Marketing, On-Hold Marketing, and Scent Marketing. Spectrio serves more than 90,000 locations, ranging from individually owned businesses to Fortune 500 companies. For more information, visit www.Spectrio.com.