Press release

Zacoustic Appoints New Chief Technology Officer

Sponsored by Businesswire

Zacoustic, the pioneer in Calibrated Prediction Analytics, today
announced that it has named Mark Ferrel to serve as its Chief Technology
Officer. Ferrel, a highly experienced start-up technology entrepreneur
who has led companies from founding to successful exit, will be
responsible for leading Zacoustic’s global technology and development
strategy. Ferrel will work closely with the company’s product and data
science teams to drive simplicity, enhanced accuracy, and speed into

“We are thrilled to welcome Mark to our senior leadership team as we
continue to invest heavily into evolving Zacoustic,” said Tim Lavin,
CEO. “Mark’s expertise in building enterprise applications and scaling
high performance, highly automated SaaS platforms will provide us with
the technical leadership needed to dominate the Calibrated Prediction
Analytics space.”

Ferrel comes to Zacoustic with more than 20 years of experience leading
software engineering teams within a start-up environment. Mark founded
Universata and served as CTO. Acquired in 2011 by HealthPort, Inc.,
Universata technology enables secure communications between healthcare
providers and their customers. Most recently, Ferrel co-founded
RecordConnect where he designed and built a scalable and secure
healthcare record exchange.

“Zacoustic is a one-of-a-kind customer experience management system that
enables service organizations to deliver unprecedented productivity and
CX metrics improvements,” said Ferrel. “The team has proven that
Zacoustic can drive value for clients and strong revenues for the
company. I’m excited to participate in the evolution of Zacoustic as we
continue our rapid global scale.”

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About Zacoustic

Zacoustic is a privately held company headquartered in Austin, Texas.

Zacoustic is Patented in the United States and internationally and
protected from duplication in any form. Creation of any imitation
including any simplified version of its design or concept is expressly