Riverbed gets new EMEA channel sales head

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Former SAP man will support sales efforts among 3,000 global partners

Riverbed Technology has appointed Giovanni Di Filippo as EMEA vice president channel sales. He will have overall responsibility for the application performance infrastructure company’s evolving channel and go-to-market strategy.

Di Filippo will report to Kristian Thyregod, senior vice president, EMEA. He brings over 25 years’ senior management experience and leadership in the global channel sales arena. He joins Riverbed from SAP, where he was vice president, global strategic system integrator (GSSI) business.

agreement handshakeThyregod said: “As our channel business model depends on the tremendous value brought by our partners, Giovanni is the right leader. He will play a key role at Riverbed to help us deliver innovative solutions as businesses go through a digital transformation and turn to next-generation, software-defined networks for fast and agile application delivery.”

Di Filippo said: “Riverbed is exceptionally well placed to deliver industry-leading application performance and software-defined solutions to the market. Our challenge is to ensure that our partners across EMEA are equipped to realise and capture the opportunity that the new software-defined age presents, and enable them to solve customer challenges with the Riverbed portfolio of architectural solutions.”

Before joining SAP in 2012, Di Filippo led the Partner and Global Strategic Alliances Organisation for Emerging Markets East at Cisco Systems, a region comprising more than forty countries and 2,500 partners.

Riverbed’s partners are part of the Riverbed Performance Partner Network, a diverse ecosystem of 3,000 partners worldwide.

@AntonySavvas